BioFit · Train by Design
Consistency is the program.
Most plans fail because they were written for someone with unlimited time and perfect recovery. BioFit starts with your biotype, your sleep and your week — then builds training you can actually keep doing.
See the plans →
How BioFit is built
Body type, recovery capacity and how you respond to volume shape the structure before any exercise is chosen.
Shift work, sleep, commute, family — the program is written around the week you have.
Every week your plan shifts based on your feedback, so it never drifts out of sync with your body.
Live sessions with Hugo to review technique and refine what's next. Never sold separately.
Is BioFit right for you?
Coaching only works when it's a fit both ways. Here's who this is built for — and who it isn't.
This is for you if
- You want a program built around your body and your week, not a template
- You'd rather understand why you're training a certain way than just be told
- You can commit to showing up most weeks, even when it's not perfect
- You're training around real life — shift work, family, travel
- You want someone who reads the science, not just repeats it
This isn't for you if
- You're looking for a 6-week quick fix or a crash cut
- You want a PDF you never speak to anyone about
- You're not ready to log your training and give feedback
- You want the cheapest coaching you can find
First consultation is freeOnly pay if we build it together.
See plansChoose your level
Same method on every plan. The difference is how often we talk.
Your first consultation is free. You only pay if we agree to build the training together.
Foundation
Beginners, restarters, or anyone who's never made training stick
- Program built on your biotype, sleep and routine
- Weekly plan adjustments
- 1 consultation per month
- In-app chat support
- 5% off Nutrition Blueprint
Performance
Better body composition, health markers and longevity
- Everything in Foundation
- 1 consultation every 2 weeks
- Priority chat support
- 15% off Nutrition Blueprint
Elite
Athletes, sport-specific goals, return to training after injury
- Everything in Performance
- 1 consultation every week
- Sport-specific / return-to-training programming
- 50% off Nutrition Blueprint
- Extra 5% off in-person packages
All plans: cancel any time · Trainerize app · 10% off Milenium drinks.
BioType Nutrition Blueprint
This is not a meal plan. It's a strategy session: how to organise your eating so it becomes automatic — food quality, preparation systems, timing around training, and a way to adjust week to week from your own hunger and energy instead of a number on a page. Open to everyone — members simply pay less.
| Initial blueprint | Follow-up | |
|---|---|---|
| Anyone | $189 | $95 |
| Foundation member | $180 | $90 |
| Performance member | $161 | $81 |
| Elite member | $95 | $48 |
Educational guidance — not a substitute for an Accredited Practising Dietitian or your treating practitioner. Follow-up sessions: book here.
In-person & mobile training — Sydney
Every session is coached by Hugo personally. Gym, in-home or outdoor, equipment provided. Available exclusively to active BioFit members.
| Package | Price | Join |
|---|---|---|
| Single session | $95 | Waitlist → |
| 5 sessions (−10%) | $425 | Waitlist → |
| 10 sessions (−20%) | $760 | Waitlist → |
What you get every day, in the app
Your program, updated weekly — every set, rep and rest, built for your week.
Hugo in your pocket — direct in-app chat between consultations.
Progress you can see — check-ins and history in one place.
Delivered through Trainerize — free to download on iPhone and Android. You get your login the day you join.
Why train with Hugo
Hugo Oliveira Novais competed as a professional swimmer for more than ten years before turning to science. He holds a Master's in Genetics and Plant Breeding and a degree in Biotechnology, and spent over five years in the food industry working with seeds and food production.
Alongside that: five-plus years coaching CrossFit, 200+ videos on nutrition and health science, and Milenium — the probiotic drink brand he founded in 2017.
Questions
Do I need a gym?
No. Programs are built for gym, home or functional setups — you tell Hugo what you have access to.
Is the first consultation really free?
Yes. We start with a free consultation to see if it's a good fit. You only pay if we agree to build your training together.
How are consultations delivered?
Live video call. Hugo reviews your technique, answers questions and adjusts your plan on the spot.
Can I book a single training consultation without joining a plan?
No. Training consultations are part of the coaching relationship — they're included in every plan instead of sold separately.
Can I book nutrition guidance without joining?
Yes. The BioType Nutrition Blueprint is open to everyone at $189, with follow-ups at $95. BioFit members pay less.
Can I switch plans?
Yes, at any billing cycle.
I'm returning from injury or surgery — which plan?
Elite, with medical clearance from your treating practitioner before we begin.
Where are you based?
Sydney. Online coaching is available anywhere in Australia; in-person training is Sydney only.
Ready to train by design?
Start with a free consultation — no obligation until we agree it's the right fit.